“What happened to netbooks?”
January 4, 2013 3 Comments
Netbooks are dead. Good riddance! Just a few years ago, these small, underpowered, ultracheap laptops were considered the future of the computer industry. In 2008 and 2009, recession-strapped consumers around the world began snapping up netbooks in droves. They became the fastest-growing segment of the PC market, and some wild-eyed analysts were suggesting that netbook sales would soon eclipse those of desktops and regular laptops combined. That didn’t happen. Over the past couple years the netbook market crashed. Now, as Charles Arthur reports in the Guardian, most major PC manufacturers have stopped making these tiny machines. The last holdouts were the Taiwanese firms Acer and Asus. Both say they won’t build any netbooks in 2013.
If you study the PC industry over the past five years, you find only one company that had the means, motive, and opportunity. Apple killed the netbook, more or less single-handedly, and we should all be grateful for it.